SARA LEFEBER




Launched exclusively on the occasion of 3daysofdesign Copenhagen, the COLLAGE collaboration between FRAMA and Toogood was released through a reimagining of FRAMA’s Copenhagen spaces by Faye Toogood’s London studio. The collaboration created a setting for an exchange of ideas through an opening celebration that spilled out onto the street, a sculptural dinner event in which each object was in dialogue with the next, and a collaborative series of designs that combine Toogood’s restless experimentation and boundary-bashing innovation with FRAMA’s exploration of natural materials and unadorned aesthetics.
I was responsible for all the PR activities - including external communication, guestlist, invites, gifting, partnerships - and the production, and hosting of the dinner and opening event.

COLLAGE in Dezeen, Openhouse, and Monocle.


analogs by John William

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